Turn your child into a reader and writer by bringing expertise into your home and giving every caregiver on-call support

What Parents Say

“

Your coaching is the reason that we've turned her Achilles heel into a superpower.

Singapore

“

In two weeks, Emilia went from reading her first word to writing her own four-word sentences, independently spelling every single one.

Addison’s system is remarkably dialed-in. After a single live lesson with our 4-year-old daughter, Addison began sending 15-minute Turns: fully guided dictations that Emilia completed in one sitting, on her own. We sat nearby for the first one. Now, we do three Turns a week, and she knows exactly what to do. In two weeks, Emilia went from reading her first word to writing her own four-word sentences, independently spelling every single one. My best advice to other families: get on Addison’s waitlist three months before you think your child is ready.

Manhattan

“

I always thought teaching our son to read, write, and spell would be drawn out and painful. Addison broke every single preconception I had.

I always thought teaching our son to read, write, and spell would be drawn out and painful. Addison broke every single preconception I had. Her support is structured, fast, and distinctly thoughtful. Ben (3.5 y.o.) ranks every Turn at "10/10 fun", and we could not be happier with our experience.

Manhattan

“

We have never met a more dedicated, caring educator. Working with Addison is truly a pleasure!

Riyadh

Addison Hoffman, founder of Turn — Addison Hoffman, Founder of Turn

Our Method

Four-year-olds do not build the skillset to read and write independently in a weekly tutoring session. They build it through high-frequency, expert-designed exposure at home.

At this age, the leverage is not time. The leverage is precision: removing generic instruction, delivering the next skill based on your child's specific performance, and maintaining an ongoing partnership between parents, caregivers, and an expert.

Turns are the cornerstone of our work with students. A Turn takes 15 to 20 minutes, is screen-free, and is designed for your child the same day. Your child completes it independently at home, with a caregiver nearby. Turn students complete two Turns each week, and meet with Addison for a live lesson once every eight weeks.

About Addison

Addison Hoffman is a Stanford-trained linguist and the creator of Turn, a systematic phonics method that makes every English vowel sound visible to a young reader. Since 2018, she has worked with families across the US, Canada, and Asia, many of whom travel often and rely on more than one caregiver. Her conviction is simple: reading and writing compound when practice is part of every day, never forced by a schedule, and leaves a child proud of today and eager for tomorrow.

Our Families

80%

Start before age 4

The remaining 20% begin between ages 4 and 6, all reaching the same milestones

60%

Reside in Manhattan

The remaining 40% work with us remotely across the United States, Canada, and Asia

30%

Relocated at least once during tenure

Because instruction is asynchronous and lives in the household rather than on a calendar, our clients travel and relocate without losing a day

70%

Rely on more than one caregiver

We proactively equip every caregiver your child spends time with at home.

Is Turn Right for You

We've seen Turn work best when all of these are in alignment:

Your Child

Is between age 3 and 7
Is genuinely open to learning a new superpower

You

Are eager to see your child independently reading and writing within one month
Are sensitive to the fact that consistency at home is important to the success of our process
Are looking for a specialist to partner with your entire household, not an app or an outsourced service